COLOR

Our iconic green is our most identifiable asset. An emblem of life and growth that communicates our dedication to sustainable change. With this vibrant green, and the many shades in between, we show our true colours.

Outer green color embodies Focus Humanitarian Assistance’s dedication to disaster relief, education, and success stories. It signifies hope in relief efforts, growth in education, and ongoing positive change in our success stories.

FOCUS Green

PMS 348C
#007330
RGB: 0 115 48
CMYK: 97 22 100 9

FOCUS Black

Secondary colors

Our secondary color spectrum captures the emotional nuances of various disaster types, addressing the specific impacts on communities we support. These colors offer flexibility and adaptability, enabling us to resonate with the unique needs of localized disaster situations.

Earthquake
#a02421
RGB: 135 62 43
CMYK: 30 73 80 20

Heatwave
#ed1b2e
RGB: 135 62 43
CMYK: 30 73 80 20

Chemical Emergency
#9C513A
RGB: 135 62 43
CMYK: 30 73 80 20

Power outage
#462f55
RGB: 135 62 43
CMYK: 30 73 80 20

Tornado
#a02421
RGB: 135 62 43
CMYK: 30 73 80 20

High wind
#b565a8
RGB: 135 62 43
CMYK: 30 73 80 20

Wildfire
#f49c2b
RGB: 135 62 43
CMYK: 30 73 80 20

Thunderstorm & lightning
#ffcc0b
RGB: 135 62 43
CMYK: 30 73 80 20

Water Contamination
#9aa548
RGB: 135 62 43
CMYK: 30 73 80 20

Flood
#2cbfc9
RGB: 135 62 43
CMYK: 30 73 80 20

Landslide & debris flow
#2a5162
RGB: 135 62 43
CMYK: 30 73 80 20

Winter storm
#5d848e
RGB: 135 62 43
CMYK: 30 73 80 20

Hurricane
#0bbcee
RGB: 135 62 43
CMYK: 30 73 80 20

BRAND GUIDELINES

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